Product Manager, Marketing

Day In The Life:

Hudson’s Bay is seeking a highly motivated and experienced Product Manager to join our dynamic team in the retail industry. As a Product Manager, you will be responsible for driving the success of our retail products throughout their lifecycle. You will collaborate with cross-functional teams to define product strategies, develop roadmaps, and oversee the execution of product plans. The ideal candidate has a strong background in retail, a deep understanding of consumer behavior, and a passion for delivering exceptional customer experiences.

What You Will Do:

• Product Strategy: Develop and execute a comprehensive product strategy aligned with business goals, market trends, and customer needs in the retail industry.
• Market Research: Conduct market research to identify consumer trends, competitors, and opportunities for product innovation.
• Roadmap Development: Create and manage product roadmaps that prioritize features, enhancements, and new product launches based on customer insights and business objectives.
• Cross-functional Collaboration: Collaborate with design, engineering, marketing, and sales teams to define product requirements, ensure timely delivery, and maximize product adoption.
• Product Development: Lead the product development process from concept to launch, ensuring the delivery of high-quality products on time and within budget.
• User Experience: Advocate for exceptional user experiences by conducting user testing, gathering feedback, and iterating on product designs and features.
• Metrics and Analysis: Define key performance indicators (KPIs) to measure product success, analyze data, and make data-driven decisions to optimize product performance.
• Stakeholder Management: Effectively communicate product plans, progress, and results to stakeholders at all levels of the organization, including executives.
• Competitive Analysis: Monitor market trends, consumer behavior, and competitive landscape to identify opportunities and ensure our products remain innovative and competitive.
• Product Launches: Plan and execute product launches, including marketing campaigns, sales enablement, and training materials for internal teams and external customers.

What You Will Need:

• Bachelor's degree in business, marketing, or a related field. MBA is a plus.
• Proven experience as a Product Manager in the retail industry, with a track record of successfully launching and managing products.
• Strong understanding of retail industry dynamics, consumer behavior, and market trends.
• Excellent analytical and problem-solving skills, with the ability to leverage data to drive product decisions.
• Solid project management skills, with the ability to prioritize tasks, meet deadlines, and manage multiple projects simultaneously.
• Exceptional communication and presentation skills, with the ability to effectively articulate complex concepts to both technical and non-technical stakeholders.
• Experience with agile product development methodologies and tools.
• Strong leadership abilities, with the ability to influence cross-functional teams and drive results in a collaborative environment.
• Experience in leveraging digital marketing channels such as social media, email marketing, content marketing, and SEO/SEM to promote retail products.

What You Can Expect:

• A People-first culture where One Team spirit and Diversity, Equity, and Inclusion are celebrated and promoted at every step of the way
• An opportunity to work with highly supportive teams to help you build the career you want and leave your Stripe at The Bay
• A competitive benefits package including unlimited paid vacation, medical, dental, vision, parental leave top up coverages, retirement savings and more
• A ways of Working Program that enables you to work where you are most effective
• A living Well Program that provides a variety of offerings and resources to enhance your physical, mental, and financial wellness, including corporate gym membership rates.
• An amazing associate discount of up to 40% off top brands

About The Bay:

As Canada’s oldest startup, The Bay is a digital-first, purpose-led retailer. Our mission is to help Canadians live their best style of life.

The Bay is on a high-growth trajectory to become one of the largest digital retail businesses in Canada through TheBay.com and its Marketplace. If you are looking to join an iconic brand, create impactful change and be recognized for your work, we want you to join our team.

At The Bay, smart, high-performing team members will challenge you to learn and grow every day. We value ambitious work and great ideas grounded in data and insights. We are looking for talented people who love a fast-paced environment, embrace change and are looking to make an impact with groundbreaking ideas.

We are a digital-first company and brand for a diverse world and we need a diverse team to reach our potential.  Come and join a winning team that supports collaboration and demonstrates innovation, energy, creativity and vision every day.

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NOTE: Only applications submitted online will be accepted.

The Bay welcomes all applicants for this position; however only those selected for an interview will be contacted.